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Support for your services firm in an age of AI

A new platform and business model for HubSpot partners, WordPress developers, and fractional CMOs navigating the shift from billable hours to AI-powered delivery.

The Problem

The way you sell services is breaking

The Death of the Billable Hour

Time never equaled value — AI made this obvious. As AI shrinks task time, hourly billing erodes your revenue even when the value you deliver stays the same.

The Friction of the 'Small Ask'

A 20-minute task takes 15 minutes to quote, approve, and coordinate. That overhead can push net profit to -60% on small requests — your most common work.

You vs. the ChatGPT Experience

Your clients now compare your coordination overhead — scheduling, reviews, opaque billing — against the instant, self-service experience AI has taught them to expect.

The Solution

Introducing Tentpole

A new model and platform that replaces retainers and time-and-materials coordination with a credit-based system — removing friction, protecting margins, and keeping your services firm competitive as AI changes what clients expect.

How It Works

Everything your firm needs to thrive

Credit-Based System

Clients purchase credits monthly in advance. Credits replace opaque hours with transparent value that doesn't erode as AI speeds up delivery.

Contextual Requests

A browser extension lets clients request work on their schedule. AI asks follow-up questions to scope the work — increasing volume while reducing back-and-forth.

Instant Quotes

Clients get an immediate quote in credits. Less friction means more work flows in and less time is wasted on quoting and approval cycles.

Prioritized Backlog

A shared backlog ensures credits are used consistently. Tasks can be added and reordered, with monthly client meetings to review, refine, and reprioritize.

Hybrid Fulfillment

Choose who does the work: You Do It (0% to Tentpole), AI Assist (20%), or We Do It (65%). Match capacity to demand without turning away work.

Margin Dial

A slider from "Max Value" to "Max Profit" lets you control your own margins. Set the balance that works for your firm and adjust as needed.

The Process

How Requests Flow

Tentpole workflow: a 5-step process from client request to completed delivery

From client request to completed delivery — streamlined by AI, controlled by you.

Your digital front door, always open, with your name above it.

The entire platform appears under your brand. Your clients see your logo, your colors, your domain. Tentpole powers the experience — you own the relationship.

The Value

What this means for your firm

Consistent Workload

The backlog ensures monthly credits are used. When demand spikes, overflow seamlessly to Tentpole. No more feast-or-famine cycles.

Predictable Margins

Credit value stays constant even as AI shortens task time. The Margin Dial gives you direct control over profitability on every engagement.

Growth

An always-on, low-friction interface increases client requests. The backlog creates natural demand for more credits — growing revenue organically.

Safety

Capitalize on AI improvements without chasing every new technology. Stay competitive against DIY trends and AI agents while focusing on what you do best.

Limited Availability

Become a Founding Partner

We're assembling a founding consortium of 3–5 agencies and fractional CMOs launching in May 2026. Limited spots available.

  • Zero upfront cost — join the program at no charge
  • Co-define the roadmap — shape the platform to fit your workflow
  • White glove support — direct access to the founding team
  • Monthly user group — learn and grow with fellow founding partners